Senior Creative with extensive experience in the design industry, I bring a blend of creative vision, technical expertise and strategic thinking to every project. My skillset spans web design, brand creation and print-based creative, having worked with a range of London-based design agencies and as an in-house creative. Currently, I provide design services directly to companies on a freelance, contract or full-time basis, helping them achieve their branding and marketing objectives through innovative, thoughtful graphic design.
Expertise Includes:
• Web & Digital Design: Crafting intuitive, aesthetically pleasing websites and digital experiences.
• Branding & Visual Identity: Building strong, cohesive brand identities that resonate with audiences.
• Print Design: Designing compelling marketing collateral, brochures, and corporate communications.
• Digital Marketing & Advertising Campaigns: Creating engaging visuals for social media, PPC, and other digital platforms.
• Exhibition & Event Design: Developing impactful visual experiences for trade shows and corporate events.
• Web & Digital Design: Crafting intuitive, aesthetically pleasing websites and digital experiences.
• Branding & Visual Identity: Building strong, cohesive brand identities that resonate with audiences.
• Print Design: Designing compelling marketing collateral, brochures, and corporate communications.
• Digital Marketing & Advertising Campaigns: Creating engaging visuals for social media, PPC, and other digital platforms.
• Exhibition & Event Design: Developing impactful visual experiences for trade shows and corporate events.
Key Strengths:
• Creative Leadership: Adept at managing and mentoring creative teams, ensuring projects are delivered on time, on brand, and within budget.
• Client Relations & Communication: Persuasive communicator with a knack for forming strong client relationships, presenting creative ideas, and aligning stakeholder expectations with project goals.
• Commercial Focus: Experienced in managing project budgets and prioritising tasks to align with key financial and business drivers.
• Hands-On Creative Direction: Whether it's writing creative briefs, art directing photoshoots, or rolling up my sleeves to develop concepts, I’m deeply involved in every stage of the design process.
Selected Achievements:
• One Financial Markets: Established the brand as one of the leading FX companies in the UAE through strategic creative campaigns and brand development.
• BP Prime: Developed the brand identity across marketing channels, resulting in increased web traffic and lead generation.
• Institute for Learning: Successfully rebranded the Institute and relaunched it to its 200,000 members, enhancing brand visibility and engagement.
• John Lewis Now: Contributed to the launch of the award-winning "John Lewis Now" online store, creating a seamless customer experience.
• Multilingual Campaigns: Developed successful marketing materials across languages including English, Chinese, Arabic, Vietnamese, Thai, and Italian, ensuring cultural relevance and effectiveness in international markets.
• Creative Leadership: Adept at managing and mentoring creative teams, ensuring projects are delivered on time, on brand, and within budget.
• Client Relations & Communication: Persuasive communicator with a knack for forming strong client relationships, presenting creative ideas, and aligning stakeholder expectations with project goals.
• Commercial Focus: Experienced in managing project budgets and prioritising tasks to align with key financial and business drivers.
• Hands-On Creative Direction: Whether it's writing creative briefs, art directing photoshoots, or rolling up my sleeves to develop concepts, I’m deeply involved in every stage of the design process.
Selected Achievements:
• One Financial Markets: Established the brand as one of the leading FX companies in the UAE through strategic creative campaigns and brand development.
• BP Prime: Developed the brand identity across marketing channels, resulting in increased web traffic and lead generation.
• Institute for Learning: Successfully rebranded the Institute and relaunched it to its 200,000 members, enhancing brand visibility and engagement.
• John Lewis Now: Contributed to the launch of the award-winning "John Lewis Now" online store, creating a seamless customer experience.
• Multilingual Campaigns: Developed successful marketing materials across languages including English, Chinese, Arabic, Vietnamese, Thai, and Italian, ensuring cultural relevance and effectiveness in international markets.
Below are just some of the companies I've had the pleasure to work with so far.
Axi / Berwin Leighton Paisner / BFI / BP Prime / British Gas / BT, Cable & Wireless / Cif / Citibank / CMC Markets / The Commercial Tenants Association / Cow PR / CPM Interiors / Ergonom / Hantec Markets / Hill Samuel Asset Management / Institute for Learning / Lehman Brothers / Milliken Carpet / Max Factor / NSPCC / ODL Securities / One Financial Markets / Pepperstone / Royal Institution of Chartered Surveyors / Sainsbury’s / Shell / Tixylix / The Red Consultancy / Valbury Capital / Watts & Partners / Wellesley & Co. / Worth Legal